Sony LinkBuds - AR Unboxing Experience

This was a project comissioned by Sony for unveiling their new earbuds called LinkBuds. Selected journalists and reviewers would receive a physical box that triggered the AR unboxing experience and guided them through unlocking the box and unveiling the earbuds inside.

With LinkBuds, you are always connected with your everyday life. Comfortably wear them around the clock as you hear sounds around you transparently, feeling nothing on your ear, while you remain in touch with people and places, without ever having to pause your personal soundtrack. LinkBuds bridge your daily life and the entertainment you love, wherever you go, whatever you do.